Project Description

Thomas Koon

Operations Partner & Trainer

“It’s an honour to be a Director of Operations at the Academy of Image Mastery (Greater China) here in Hong Kong because it helps to fulfil my mission of empowering more people in Asia to benefit from well-trained image consultants.”

Thomas has long been fascinated with how successful people communicate and influence others through effective personal branding. Over a decade of experience managing regional sales and business operations for a well-established building materials corporation, Thomas witnessed the power of image and etiquette in personal branding. He worked with a cross-section of business professionals from Europe, the United States and many Asian countries. He saw the need for cross-cultural image and etiquette standards to enhance relationships and job effectiveness.

His wealth of corporate experience led him to pursue image consulting as a career. He understands first-hand the difference that image consulting makes to personal enrichment and professional development. In 2011, Thomas joined forces with Priscilla Chan as Business Operations Manager for P.C. Image Consulting (Hong Kong) and discovered his passion for training. Over the last five years, Thomas has established himself as a trainer sought after by sales and service professionals. He is currently developing business etiquette courses with relevance to East-West cross-cultural applications.

In 2015, Thomas became the Academy Operations Director, AIM (Greater China) with an office based in Hong Kong. His logical, in-depth thinking, operational experience and passion for image education has helped the Academy of Image Mastery to position itself to offer AICI CEU-approved image and etiquette courses in Mandarin to aspiring image consultants in Hong Kong and China.

Thomas has attained the AICI Certified Image Consultant and IITTI Certifications and is actively contributing to the image industry as Treasurer, AICI Hong Kong Chapter. He also serves on several committees for AICI conferences, community events and networking activities aimed at advancing the profession of image consultants.

Image Consulting Programme Faculty - AICI Image Consultant Thomas